The World is Flat - Thomas Friedman
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Thomas L. Friedman is not so much a futurist, which he is sometimes called, as a presentist. His aim, in his new book, The World Is Flat, as in his earlier, influential Lexus and the Olive Tree, is not to give you a speculative preview of the wonders that are sure to come in your lifetime, but rather to get you caught up on the wonders that are already here. The world isnt going to be flat, it is flat, which gives Friedmans breathless narrative much of its urgency, and which also saves it from the Epcot-style polyester sheen that futuriststhe optimistic ones at leastare inevitably prey to., What Friedman means by flat is connected: the lowering of trade and political barriers and the exponential technical advances of the digital revolution have made it possible to do business, or almost anything else, instantaneously with billions of other people across the planet. This in itself should not be news to anyone. But the news that Friedman has to deliver is that just when we stopped paying
