Salt Sugar Fat - Michael Moss by Unknown, Michael Moss
How the Food Giants Hooked Us, From a Pulitzer Prizewinning investigative reporter at The New York Times comes the explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back., In the spring of 1999 the heads of the worlds largest processed food companiesfrom Coca-Cola to Nabiscogathered at Pillsbury headquarters in Minneapolis for a secret meeting. On the agenda: the emerging epidemic of obesity, and what to do about it., Increasingly, the salt-, sugar-, and fat-laden foods these companies produced were being linked to obesity, and a concerned Kraft executive took the stage to issue a warning: There would be a day of reckoning unless changes were made. This executive then launched into a damning PowerPoint presentation114 slides in allmaking the case that processed food companies could not afford to sit by, idle, as children
Business
Salt Sugar Fat - Michael Moss
Unknown, Michael Moss
Category: Business
Tags: Business
How the Food Giants Hooked Us, From a Pulitzer Prizewinning investigative reporter at The New York Times comes the explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back., In the spring of 1999 the heads of the worlds largest processed food companiesfrom Coca-Cola to Nabiscogathered at Pillsbury headquarters in Minneapolis for a secret meeting. On the agenda: the emerging epidemic of obesity, and what to do about it., Increasingly, the salt-, sugar-, and fat-laden foods these companies produced were being linked to obesity, and a concerned Kraft executive took the stage to issue a warning: There would be a day of reckoning unless changes were made. This executive then launched into a damning PowerPoint presentation114 slides in allmaking the case that processed food companies could not afford to sit by, idle, as children
